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News from the trade fair industry

Messe Karlsruhe
 
 
 
Koelnmesse

TFI-Focus

  • UFI Global Congress 2024: Bullish prospects for the industry

    UFI Global Congress 2024: Bullish prospects for the industry

    International trade fair professionals will convene at Koelnmesse from 20 to 23 November. The 91st edition of the annual gathering will take place against the backdrop of record revenues worldwide.

  • Germany: Security above and below the surface

    Germany: Security above and below the surface

    Shipping is exposed to significant threats on the world’s seas. This is something the world’s largest shipping fair, SMM, will be focusing on in Hamburg at the beginning of the September.

  • Germany: Laptops and lederhosen

    Germany: Laptops and lederhosen

    When Munich celebrates its Oktoberfest, it’s also time for the start-up festival “Bits & Pretzels”. A blend of future-forward, regional and traditional, the event has grown constantly over the years.

TFI-International

  • Hong Kong: Rebound underpinned by hard work

    Hong Kong: Rebound underpinned by hard work

    In the special administrative region on the Pearl River Delta, one of Asia’s premier international trade fair hubs, the event scene is flourishing again after the pandemic.

  • Hong Kong: New momentum

    Hong Kong: New momentum

    Hong Kong’s exhibition and event industry is recovering strongly, resulting in an increased number of event participants last year. This growth is being stimulated with government support.

  • UFI in Las Vegas: Back among the winners

    UFI in Las Vegas: Back among the winners

    The 90th UFI Global Congress is taking place in Nevada’s gambling metropolis from 1 to 4 November. It’s looking like the industry will get back to its pre-pandemic levels again in 2023.

TFI-Practice

 
 

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TFI-Know-how

 
 
  • How can networking be made to work at online events?

    How can networking be made to work at online events?

    Networking typically happens at real, in-person events. But it’s also possible to do it online; it just works a little differently. There are various options available to organisers.

  • How can exhibitors stand out at trade fairs?

    How can exhibitors stand out at trade fairs?

    New products and a well-conceived stand design are not the only drivers for a successful presence. Many other factors are also important, but trade fair planners often lose sight of them.

  • How can industry decision-makers be reached online?

    How can industry decision-makers be reached online?

    Trade fairs and trade fair companies need to constantly further develop, become more agile and flexible and offer services all year round. New, digital offerings are very important here. With its TrustedTargeting technology, Messe München offers its customers access to leading business-to-business decision-makers on the Internet.