With just two weeks until IMEX in Frankfurt, over 2,800 buyers from across the world – spanning agencies, corporates, independents and associations – are busy building their show schedules and making appointments to meet and do business with an international roster of suppliers for the first time in three years.
The International Congress and Convention Association (ICCA) has chosen Bangkok as the host city of its annual general meeting next year. The 62nd ICCA Congress will be held from November 12-15, 2023.
The 2022 UFI European Conference took place over the course of three days, putting the spotlight on important industry topics and challenges faced by exhibition and event industry professionals.
The UFI board of directors has today elected Geoff Dickinson as UFI president for the 2023-24 period.
Christian Mutschlechner, the former CEO of the Vienna Convention Bureau and ICCA President, has joined the board of jwc in Germany as of March 1st, 2022.
UFI, the global association of the exhibition industry, has named the winners of this year’s UFI Next Generation Leadership Grant (NGL), following expert deliberation by a jury of exhibitions industry leaders.
Forty-three MICE entrepreneurs from 15 markets, who visited Thailand as part of Thailand Convention & Exhibition Bureau (TCEB)’s first familiarisation trip after a two-year pause, expressed their confidence in Thailand and the seven-day trip produced 57 leads with a business value estimated at 1,900 million baht.
Abu Dhabi National Exhibitions Company (ADNEC) has announced that 40% of construction work for the biggest exhibition hall in the Middle East and North Africa has been completed.
A temporary emergency shelter for war refugees from Ukraine is being set up at the Nuremberg Exhibition Center.
Organised by the German trade show company fairtrade, the 7th edition takes place from 22 to 24 March 2022 at the Landmark Centre in Lagos.
Thailand is chosen to host the International Horticultural Expo 2026 in Udon Thani, a northeastern province. It will be the first landmark global event in the Greater Mekong Subregion.
UFI, the global association of the exhibition industry, has released the latest edition of its flagship Global Barometer research, which takes the pulse of the industry.
Numbers released by the IMEX Group reflect the strong demand for the global community to get back to business, with a truly international spread of participants confirmed for IMEX in Frankfurt, taking place 31 May – 2 June.
UFI, the global association of the exhibition industry, has today announced an adapted format for its Asia-Pacific Conference 2022.
The revamped Queen Sirikit National Convention Center includes a new retail mall “BALM” developed under the concept of ‘Bangkok’s Active Lifestyle Mall’ to attract and serve health and fitness enthusiasts, urban workers and families with a variety of over 100 leading retail brands, restaurants and amenities.
UFI, the global association of the exhibition industry, has today announced the location of its next European Conference, which will take place, in-person, in Poznan, Poland, from 4-6 May.
The trade show pairing has been rescheduled in close consultation with exhibitors.
Malaysia Convention & Exhibition Bureau (MyCEB) is gratified to assist the Malaysian Society of Colorectal Surgeons (MSCRS) in winning the bid to host the 20th Congress of Asia Pacific Federation of Coloproctology & 14th Asian Society of Stoma Rehabilitation Congress in March 2025.
The change allows the team to stage the 20th anniversary of its trade show from Tuesday 31 May – Thursday 02 June, giving the global meetings, incentive travel and events industry an additional five weeks to prepare.
Merry Christmas and a Happy New Year!
UFI and Explori are today releasing the third part of the Global Recovery Insights 2021 report, conducted by live events research specialists, Explori, in partnership with UFI, the Global Association of the Exhibition Industry and supported by SISO, the Society for Independent Show Organizers.
This latest in the Global Recovery Insights series of quantitative global survey of trade show visitors and exhibitors, carried out in the summer of 2021, collectively gained 15,000 responses in 10 languages, representing trade show participation in over 30 countries. The report focused on five key themes which build on, and can be compared with, the findings of previous Global Insights studies.
The study found that demand has returned to pre-pandemic levels for both exhibitors and visitors, with no signs of a fundamental shift away from in-person trade shows as a channel. 72% of existing visitors say they plan to attend trade shows with the same or increased frequency in future, with 62% of exhibitors reporting the same intention.
The impact of the pandemic on spend has been far less severe than feared and 45% of exhibitors expecting budgets to return to normal within 12 months. In previous studies, exhibitors have used visitor numbers as a deciding factor, but this appears to have shifted with 86% of exhibitors stating visitor quality is a large influence on their decision to invest in a show against 67% citing visitor numbers. Where exhibitors are looking to make savings, high quality shows appear protected, with exhibitors using their previous positive experiences to inform their decisions.
Face-to-face remains the preferred channel for networking and overall experience. Exhibitors are not diverting significant percentages of the budget to digital, although it is seen as a way to test new events and has the potential to deliver content and widen audiences.
A new group was surveyed for the first time in this research which was strikingly more likely to convert from digital participation to in-person participation than either current visitors or exhibitors. Made up of senior marketing decision makers based in the US or UK who had not used trade shows as a marketing channel prior to the pandemic, this group expect digital events to remain part of their marketing mix, and intend to become exhibitors at the live editions, suggesting that the digital events that arose during the pandemic have attracted new audiences.
“The report gives plenty of reasons for optimism, including quelling doubts about a possible shift away from live events and indicating which shows are likely to bounce back quickly. At a time where physical trade shows are restarting around the world, we hope that these findings will help the industry to a fast recovery and beyond.” said Kai Hattendorf, UFI CEO.
Sophie Holt, Managing Director, Explori added: “Whilst the need for some exhibitors to make savings remains, the Global Recovery Insights reflects the optimism felt by the exhibition industry, that live events will soon return to pre-pandemic levels. Budget cuts have not been as harsh as predicted in 2020 and spend is expected to return to 2019 levels within an average show cycle. Quality shows are likely to be protected and digital has opened up new opportunities to widen audiences convert naysayers to the power of live!”
The full report will be shared with UFI and SISO members in the coming days.
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