TFI Issue 2/2017
Focus
- UFI in Cologne: It's time to look ahead
- IMEX / Congresses: Focus on a talking point
- Congresses & Conventions: Spaces that create a bond
- Congresses & Conventions: Latest Meeting & Event Barometer
- Digital trade fairs & Congresses: More efficient, more time to talk
- German international business: From Hanover to the Far East
- German fairs abroad: Decade of success in China
- Expo 2017: Future energy
International
- Italy: Growing in beauty
- Hungary: Landing the big fish
- Qatar: In line with the national vision
- Malaysia: New and upgraded facilities
- Singapore: The lives of others
- Thailand: Setting the standard for the region
- Hong Kong: Boost for the local economy
- Hong Kong: Art of offering a great experience
- China: Exhibitors expect higher standards
- Taiwan: Kaohsiung reinventing itself
- Korea: Aiming for internationalisation
- South Africa: Heli-golfing and wildlife
- South Africa: Durban ICC turns 20
- South Africa: A fusion of stone, steel and glass
Practice
- Trade fair logistics: IELA meeting up in Prague
- Trade fair logistics: What moves the transport industry
- TFI-Know-how: What are the visions in exhibition logistics?
- Trade fair logistics: Structure and decongest traffic
- Trade fair logistics: Mission possible: Operation Goa
- Trade fair logistics: Well over 300 trucks
- Trade fair logistics: Green mobility solutions
- IFES World Summit: Back to the future on campus
- International stand design: The modular principle
- Stand construction suppliers: No off-the-peg solutions
- Euroshop 2017: Trend-setting and inspirational
- Euroshop 2017: Finger on the market's pulse
- Euroshop 2017: Striking a chord with visitors
Column
- IELA News
- IFES News
- Service-Partner
- Backstage
- Imprint
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TFI-Know-how
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What to do when things go wrong at virtual or in-person events?
In the event world, it’s simply part of life if things don’t work out as planned.
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How can networking be made to work at online events?
Networking typically happens at real, in-person events. But it’s also possible to do it online; it just works a little differently. There are various options available to organisers.
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How can exhibitors stand out at trade fairs?
New products and a well-conceived stand design are not the only drivers for a successful presence. Many other factors are also important, but trade fair planners often lose sight of them.
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How can industry decision-makers be reached online?
Trade fairs and trade fair companies need to constantly further develop, become more agile and flexible and offer services all year round. New, digital offerings are very important here. With its TrustedTargeting technology, Messe München offers its customers access to leading business-to-business decision-makers on the Internet.