TFI-Focus

  • UFI Global Congress 2024: Bullish prospects for the industry

    UFI Global Congress 2024: Bullish prospects for the industry

    International trade fair professionals will convene at Koelnmesse from 20 to 23 November. The 91st edition of the annual gathering will take place against the backdrop of record revenues worldwide.

  • Germany: Security above and below the surface

    Germany: Security above and below the surface

    Shipping is exposed to significant threats on the world’s seas. This is something the world’s largest shipping fair, SMM, will be focusing on in Hamburg at the beginning of the September.

  • Germany: Laptops and lederhosen

    Germany: Laptops and lederhosen

    When Munich celebrates its Oktoberfest, it’s also time for the start-up festival “Bits & Pretzels”. A blend of future-forward, regional and traditional, the event has grown constantly over the years.

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TFI-Know-how

 
 
  • How can networking be made to work at online events?

    How can networking be made to work at online events?

    Networking typically happens at real, in-person events. But it’s also possible to do it online; it just works a little differently. There are various options available to organisers.

  • How can exhibitors stand out at trade fairs?

    How can exhibitors stand out at trade fairs?

    New products and a well-conceived stand design are not the only drivers for a successful presence. Many other factors are also important, but trade fair planners often lose sight of them.

  • How can industry decision-makers be reached online?

    How can industry decision-makers be reached online?

    Trade fairs and trade fair companies need to constantly further develop, become more agile and flexible and offer services all year round. New, digital offerings are very important here. With its TrustedTargeting technology, Messe München offers its customers access to leading business-to-business decision-makers on the Internet.