Exhibitor E.on and stand builder Forum Your Brandbuilder made a green statement for the future of freight traffic at the number one logistics trade show.
For exhibitors with not much floor space or who want to think big, the Syma-Cubic system allows you to build booths with up to three levels.
Is stand construction out of aluminium systems more ecological than using conventional materials? The world's leading system elements manufacturer Octanorm does the math.
The International Exhibition Logistics Association (IELA) has identified sustainability as a major criterion for the future - and selected it as its primary focus topic for 2019.
Presenting multiple exhibitors under a uniform concept is a challenge for stand designers. Sometimes they even design a complete event.
How do construction system innovations come about? The idea behind them is often very simple. It’s all about gaining attention.
There were some remarkable trade fair appearances in the winter and spring of 2018. Four selected examples at different events demonstrate that.
A new era is well under way in trade fair and event logistics. The International Exhibition Logistics Association (IELA) will be focusing on this at its 2018 Congress in San Francisco.
Exhibition architecture does more than just set the stage for exhibits. It can enable trade fair visitors to really experience the products exhibited, their development and their usage.
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In the event world, it’s simply part of life if things don’t work out as planned.
Networking typically happens at real, in-person events. But it’s also possible to do it online; it just works a little differently. There are various options available to organisers.
New products and a well-conceived stand design are not the only drivers for a successful presence. Many other factors are also important, but trade fair planners often lose sight of them.
Trade fairs and trade fair companies need to constantly further develop, become more agile and flexible and offer services all year round. New, digital offerings are very important here. With its TrustedTargeting technology, Messe München offers its customers access to leading business-to-business decision-makers on the Internet.