TFI Issue 2/2019

Trade Fairs International Ausgabe 2/2019
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Focus

International

  • Hungary: More space for more events
  • Qatar: Outlook remains bright
  • India: Catalysing the country’s growth
  • India: Significant changes
  • India: Igniting a fire of fairs
  • Hong Kong: Less plastic, greater incentives
  • Hong Kong: Where are the opportunities and risks?
  • Hong Kong: Committed to a good cause
  • South Africa: Major factor for the country
  • South Africa: Ask the experts
  • South Africa: Impetus from the engine room
  • South Africa: Blessing for local businesses
  • South Africa: Reusing and upcycling
  • China: Reaching for the stars
  • China: The value of just listening
  • Malaysia: More trade fairs, more options
  • Philippines: Well-timed move
  • Japan: Above us only sky

Practice

  • Trade fair logistics: Transporting green ideas
  • Trade fair logistics: Portal for organisers and exhibitors
  • Trade fair logistics: Desert-sky spectacular
  • Trade fair logistics: Trade hurdles beyond the EU’s borders
  • Trade fair logistics: Managers of time and materials
  • International stand design: Activating local resources
  • International stand design: A gem among the stands
  • Stand construction suppliers: Wonderful worlds
  • Stand construction suppliers: Freedom of form and design
  • Stand construction suppliers: Shining example at Bauma

Column

  • IFES News
  • IELA News
  • Service-Partner
  • Backstage / Imprint
 
 
 

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TFI-Know-how

Test
 
 
  • How can exhibitors stand out at trade fairs?

    How can exhibitors stand out at trade fairs?

    New products and a well-conceived stand design are not the only drivers for a successful presence. Many other factors are also important, but trade fair planners often lose sight of them.

  • How can industry decision-makers be reached online?

    How can industry decision-makers be reached online?

    Trade fairs and trade fair companies need to constantly further develop, become more agile and flexible and offer services all year round. New, digital offerings are very important here. With its TrustedTargeting technology, Messe München offers its customers access to leading business-to-business decision-makers on the Internet.

  • How can you maximise attention with your stand floor?

    How can you maximise attention with your stand floor?

    Most exhibitors want to attract as much traffic as possible. The largest continuous space of an exhibition stand can be actively used for this purpose: A photorealistic floor is a design option that fulfils several functions at once.