While the decade from 1998 to 2008 was one of new beginnings in the global trade fair industry, the years that followed brought setbacks. The environment became more challenging between 2008 and 2018.
Fair companies currently equate digital transformation, above all, with investing in their competitiveness. On the other hand, in-house processes are also improved.
The 30th anniversary edition of the international MICE event will take place from 28 to 30 November. There will be a series of new initiatives and elements in Barcelona, also for hosted buyers.
From 1 to 4 November UFI will stage its 84th Global Congress in Johannesburg. The Global Association of the Exhibition Industry and local host Expo Centre are expecting around 400 delegates.
Together with Ungerboeck Software, the Dutch trade fair company RAI Amsterdam has set up an online service platform for its exhibitors.
The more of an experience you make out of a trade fair, the more unique it becomes. Just one of the reasons why spectacular tie-in events now take place outside of exhibition centres.
The MICE industry is converging on Barcelona again from 29 November to 1 December. Over 9,000 visitors can look forward to a comprehensive programme of events as well as all the destinations’ stands.
Up or down? How will the fair industry develop in the first half of 2017? What measures will be taken against the threat of terrorism? The UFI Global Barometer provides answers.
In 1965 six German trade fair companies agreed to create uniform standards for auditing trade fair statistics. One year later FKM started operating.
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There are various fields of expo and event logistics where digital solutions provide noticeable benefits, but they also require an open mind that embraces changes.
How would you like to go straight into an exhibition hall or event venue without first having to get out your mobile phone, look for your ticket or spell your name?
Exhibiting at a traded fair always involves certain risks, as the costs are rather high compared to other marketing measures. Below we have compiled some factors that can significantly lower the expense.
Four areas will have an even stronger impact on the industry and lead to changes that are – in some cases - profound.