The trade fair association IFES once again invites visitors to its Global Village in Hall 4 this year. The new IDIA Award for trade fair innovations will make its debut there.
Recycling Carpet is the name of a brand new management system for floor coverings at Milan Fair by Montecolino. It allows you to lay around 100,000 square metres in a single night and remove even more: The carpets can be fully recycled into new products. Fotoboden is a vinyl floor with a high-quality photorealistic print. It is much more economical than carpets, floor stickers or floor painting and is also one hundred per cent recyclable. Felt by JMT, Plastic Whale and Vepa is a ground-breaking new furniture range. It is produced out of PET bottles and keeps them from polluting our oceans. What all three have in common is that they are successful contenders for the IDIA Award. This award is one of the novelties on the agenda of Euroshop 2020. It is presented by IFES, the International Federation of Exhibition & Event Services. The award ceremony will be on Monday afternoon. “It will be a highlight and visitor magnet of our IFES Global Village,” promises Torsten Heinze. “With the IDIA Award we would like to honour milestones in the exhibition and event business. These are further developments in the fields of design, sustainability and efficiency,” says the Vice President of IFES.
The jury will select winners in four categories: products, services, production processes and out-of-the-box ideas. The award ceremony is only one of the highlights at the IFES Global Village. The 700 square metre pavilion is located at a highly frequented crossing in hall 4. It will feature 14 members of the global association of trade fair service providers. All other members will meet there for networking. The pavilion will serve as the association’s home base. And it will be a meeting place for all those who are interested in exhibiting at trade fairs in Europe and worldwide. The IFES booth is a hotspot for establishing networks and finding new partners. In the Global Village, the association will also present its upcoming projects. They include the World Summit 2020, a trip to Expo in Dubai, as well as projects to promote young talent. On Monday morning junior experts and students will meet for the Young IFES Newcomer Breakfast. This will be followed by the IDIA award ceremony in the afternoon. Finally, on Tuesday, the association will be hosting its legendary Block Party with its Spanish member 4forEverything. “An event that has acquired a near-iconic status at Euroshop,” promises Torsten Heinze.
But the pavilion is also a hands-on exhibition of the services of many international member companies. The booth and its design were created by the Greek firm Prokaki Exhibitions & Interiors. The construction materials and modules were provided by companies such as Aluvision and Bematrix from Belgium as well as Duo Display from France. Sodem Systems, also from France, rounds off the involved system providers. The furniture and floors are sourced from the Dutch supplier JMT. “In total, almost 30 companies jointly contribute to the success of the Global Village with their sponsoring. The volume amounts to more than a third of a million euros,” says IFES Vice President Torsten Heinze (www.ifesnet.com).
Author: Jens Kügler
This article was published in TFI issue 1/2020
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