Artificial Intelligence is set to change the German trade fair industry. Precisely how has been revealed in a new study conducted by the association the German trade fair industry, AUMA.
Organised by Fitur together with Women Leading Tourism (WLT) it will explore the role of tourism as a platform for employment, entrepreneurship and female leadership.
The 92nd UFI Global Congress, the exhibition industry’s largest global meeting of the year, officially closed on 22 November at AsiaWorld-Expo (AWE).
Exhibition World Bahrain (EWB) has successfully concluded its participation at the 92nd UFI Global Congress, held in Hong Kong last week – the world’s most influential annual gathering of the global exhibitions industry.
The UFI Global Congress is set to become an unforgettable experience. AsiaWorld-Expo will be showcasing its merits as a good host in a variety of ways.
The international consulting firm for the exhibition and conference industry, today announces a change in its management structure.
From 25 to 27 November 2026, the new international trade show for water technology — Aquatech Asia — will take place for the first time in Bangkok.
The new issue of Trade Fairs International was published at the beginning of November. Its 92 pages contain the most important news from the national and international trade fair industry.
The fifth Tomorrow.Mobility World Congress (TMWC), the global event driving a new sustainable and intelligent urban mobility, returns to Barcelona on November 4–6, 2025.
The 27th Hong Kong International Lighting Fair (Autumn Edition), organised by the Hong Kong Trade Development Council (HKTDC), opened today.
After 184 days at Expo 2025 Osaka, the German Pavilion “Wa! Germany” has closed its doors – an event that can be summed up as an all-round success.
IMEX has expanded its welcome events for first timers at this month’s IMEX America, taking place October 7 – 9 in Las Vegas.
UFI, the global association of the exhibition industry, is proud to announce the approval of a new ISO Technical Committee on Events (TC 354).
Interzoo 2026 supports start-ups and innovators from the pet supplies industry with special stand areas and formats such as the Fresh Ideas Stage.
Women in Exhibitions (WiE) International is proud to announce that Emerald (NYSE: EEX) has joined its growing global network as an international member.
During today’s press conference, Messe Frankfurt announced the expansion of the Automechanika trade fair brand in Southeast Asia.
Organised by Fitur in collaboration with JN Global Project, it will showcase the dynamism and potential of inclusive tourism and its contribution to the economic, social and cultural development of destinations.
The Board of Directors of Italian Exhibition Group S.p.A. (IEG), approved the half-yearly financial report as at 30 June 2025.
UFI, the global association of the exhibition industry, has opened registration for its Business Mission to Bogotá and Latam, which will take place from 14-15 October in Bogotá, Colombia, hosted by Corferais.
In June and July, five important exhibitions took place at the AsiaWorld-Expo in Hong Kong, four of them were inaugural shows.
18.06.2025
Italian Exhibition Group (IEG) has won the UFI Digital Innovation Award 2025 promoted by UFI, the global association of the exhibition industry, which boasts 900 members from the exhibition system worldwide.
Every year, UFI awards the most innovative projects in the global exhibition industry, from human resources to digital innovation, marketing and sustainable development. In the "Digital Innovation" category, the theme for the 2025 Award was "Driving Change through Digital Innovation." The aim of the topic was to identify innovative strategies that demonstrate how companies can use technology to make a measurable impact on the performance of a trade show or organization: and Italian Exhibition Group clinched the award with its "All-in-one Ecosystem" nomination.
“Winning the UFI Digital Innovation Award significantly acknowledges Italian Exhibition Group's commitment to serving our communities,” explained IEG CEO, Corrado Peraboni. "This achievement strengthens our determination to create increasingly smart and connected experiences for our customers and stakeholders, in line with our mission: to be a community catalyst.”
The integrated technology ecosystem, developed by IEG's
Innovation area headed by Simone Zaccherini, was thus evaluated as the most
advanced proposal due to its ability to radically transform the trade show
experience by using artificial intelligence, automation and unified data
management. The core objective of the system is to simplify interaction between
exhibitors, visitors and organizers: from registration to post-event content
usage through a new mobile app and an omnichannel platform that ensures
continuity of experience across all touchpoints. The adoption of AI also
enables user itinerary personalization and improved engagement and service
effectiveness, with a significant impact on exhibition performance. Winners of
UFI Awards 2025 will be officially honored at the 92nd UFI Global Congress this
November in Hong Kong.
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As the world becomes increasingly interconnected, exhibitions have evolved far beyond their traditional role as trade promotion platforms.
In the event world, it’s simply part of life if things don’t work out as planned.
Networking typically happens at real, in-person events. But it’s also possible to do it online; it just works a little differently. There are various options available to organisers.
New products and a well-conceived stand design are not the only drivers for a successful presence. Many other factors are also important, but trade fair planners often lose sight of them.
Trade fairs and trade fair companies need to constantly further develop, become more agile and flexible and offer services all year round. New, digital offerings are very important here. With its TrustedTargeting technology, Messe München offers its customers access to leading business-to-business decision-makers on the Internet.