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MyCEB welcomes the new year with the appointment of director of convention & exhibition

09.01.2023

Malaysia Convention & Exhibition Bureau (MyCEB) is thrilled to welcome on board the new director of Convention & Exhibition, Mr. Noor Azlan Abu Bakar effective 3 January 2023, with a main task of increasing the number of international business events in Malaysia.

With full responsibility for the leadership and development of the business events industry, Mr. Azlan will play a key role in meeting the company's growth goals on becoming a leading business events destination in the region. He will also be instrumental in building on the firm's outstanding reputation to stakeholders and industry partners. With over 32 years of professional experience, Mr. Azlan brings with him a strong skill set and an excellent reputation for relationship building, high performance and team leadership. He was one of the pioneers in the convention division at Tourism Malaysia where he was entrusted in the planning of convention and exhibition activities including international associations.

Commenting on the appointment, Dato’ Sri Abdul Khani Daud, CEO of MyCEB: “The appointment of Mr. Azlan is timely to help facilitate business events sector and in securing more international business events to our shore. This is in line with the Malaysia Business Events Strategic Marketing Plan 2021-2030 alongside other initiatives to rebuild the business events industry for 2023 and beyond. His incredibly strong knowledge and experience will be vital as we continue our ambitious plans to grow and develop more propositions and programmes for our stakeholders and delegates, which in turn will bring in more economic impact to the country”.

 
 

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